Johnnie Walker @ your home

Danima čitam puno postova o proslavama i žurkama, kojih je u ovom periodu godine na sve strane. Ja neću izveštavati o svojoj proslavi Nove godine, jer je ove godine ona bila mirna i intimna. Možda je tako zato što joj je prethodio mesec pun proslava i velikih događaja u mom životu.
Jedan takav događaj je kućna žurka koju sam organizovala uz pomoć
Johnnie Walkera. Dobro, ne baš njega, ali njegovog predstavnika
animatora/barmena Ranka :)///////////

For days I`ve been reading about all the different parties and celebrations, since we are in that part of the year. I won`t report my New Year`s celebration, because this year it was pretty quiet and in intimate atmosphere. Maybe it was like that because in December my life was full of lots of very important celebrations in my life and family.

One such happening was a house part I organised with a help of Johnnie Walker. OK, not him exactly, but his presenter/animator Ranko 🙂

 

Johnnie Walker je pokrenuo novi vid marketinga, sa ciljem da ljudi počnu da taj viski prepoznaju i kao piće koje će piti kući. Ako ste pomislili da su naši prostori daleko od ovako skupog, ali pametnog marketinga, prevarili ste se 🙂
U naš mali dom došlo je naših 12ak prijatelja, i Johnnie Walker barmen. On je došao sa punom opremom: velikim plakatom i JW koferčetom, u kojem se krilo sijaset JW čaša (od kojih 6 ostaje domaćinu) i dve flaše JW. Prezentacija i degustacija viskija je trajala nešto više od 1h. U njoj smo naučili kako da razlikujemo različite JW labele, uživali u njihovim ukusima, a takođe smo čuli i puno toga o nastanku i razvoju JW, sa sve kratkim filmićem u kojem je glavni akter neprevaziđeni Robert Carlyle. Pred kraj je jadan Ranko već jedva dolazio do reči, jer se atmosfera zagrejala, pa smo valjda mislili da smo pametniji od njega i da “smo to i to već znali, i da smo baš pretpostavili kako je to zbog toga i toga”.
Ostatak viskija je ostao da se podeli, a rasplamsano druženje je trajalo i u narednih nekoliko sati.
I ako neko ima ono čuveno pitanje u ovim situacijama: da li tu ima neka caka? Da moraš nešto da kupiš ili tako nešto?, odgovor je NE. Tvoje je samo da organizuješ ekipu i omogućiš lokaciju, a Ranko i JW su tu da vam pruže besplatno piće i povod za dobar provod./////////////////

Johnnie Walker has launched a new phase of marketing, with the aim for the people to recognize this wiskey as home drink as well. If you thought than on Balkans we are far from this kind of expensive, but smart marketing, you have been deceived 🙂

In our little home we gathered around 12 of our friends, together with JW bartender. He came with the full equipment: big billboard and JW little suitcase, in which there were hidden a dozen of JW glasses (of which 6 are left to the host) and two bottles of JW. Presentation and degustation of whiskey lasted something more that 1h. In it we have learnt to taste the difference between different JW labels, and have also learnt about the origins of the whiskey, altogether with a short movie with the magnificent Robert Carlyle. At the end Ranko has barely managed to get the word, because the atmosphere was already heated, so we maybe thought that we are smarter than him and we “have already known that and that, or we could guess that it was because of that and that”.

All that was left in the bottles was left for us to share, and fiery conversations lasted for hours.

And if somebody would like to ask a  famous question: is there a catch 22? Do you have to buy something or what?, the answer is NO. Yours is just to organise friends and give the location, and Ranko and JW are there to bring you free drinks and reason to have a good time.

 

 

 

 

 

 

Ponosni diplomci
Moje ime je Aleksandra. Ja sam majka i žena, psiholog i freelance pisac. Često mislim da nešto može bolje i lepše. Osim kada odlučim da uživam u trenutku baš onakvom kakav jeste. Jer, život je onakav kakvim ga mi napravimo!

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13 thoughts on “Johnnie Walker @ your home

  1. Stvarno odlično! Pogotovo jer nema nikakve cake 😀 Vjerujem da je druženje bilo super, a piće još bolje :)) Tko se sjetio ovog marketing projekta je genije!

  2. Kakva dobra ideja za promociju!!! Druženje, naučiš nešto novo i degustacija viskija-strava!
    ja ne volim viski al svejedno bih Ranka ugostila:)
    Stan vam je superica:)

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